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	<title>Flying Flashlight &#187; T-mobile</title>
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		<title>Add meat to your bits to make memorable meals of information</title>
		<link>http://flyingflashlight.com/2009/06/01/add-meat-to-your-bits-to-make-memorable-meals-of-information/</link>
		<comments>http://flyingflashlight.com/2009/06/01/add-meat-to-your-bits-to-make-memorable-meals-of-information/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 19:59:23 +0000</pubDate>
		<dc:creator>flyingflashlight</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[cell phone]]></category>
		<category><![CDATA[connections]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[impact]]></category>
		<category><![CDATA[meat]]></category>
		<category><![CDATA[memorable]]></category>
		<category><![CDATA[message]]></category>
		<category><![CDATA[reality]]></category>
		<category><![CDATA[stories]]></category>
		<category><![CDATA[T-mobile]]></category>

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		<description><![CDATA[Create a corresponding, real-world, tangible event, object or experience to join with digital information. Could every news article have a companion real-world event? What about this blog post? Maybe I could release 100 blog posts in a bottle. Throw &#8216;em &#8230; <a href="http://flyingflashlight.com/2009/06/01/add-meat-to-your-bits-to-make-memorable-meals-of-information/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Create a corresponding, real-world, tangible event, object or experience to join with digital information.</p>
<p>Could every news article have a companion real-world event? </p>
<p>What about this blog post?</p>
<p>Maybe I could release 100 blog posts in a bottle. Throw &#8216;em in the sea. </p>
<p>Every info piece a universe; every moment a drama.</p>
<p>Stories circle consumers like sharks around chum.</p>
<p>T-mobile did it. No, not the bottle thing. The meat. It&#8217;s a big sing-along [via <a href="http://influxinsights.com/blog/article/2263/real-trumps-trite.html">Influx</a>].</p>
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