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Tag Archives: blogs
Recommendations from ethnographic report on addressing the failures of one-way, bombardment-oriented advertising
The Associated Press, Context-Based Research Group and Carton Donofrio Partners investigated what online information devourers think of advertisements. This study builds off and references a previous one (pdf here) about news consumption. The main problem they’re addressing is the atomization … Continue reading
Posted in News Business
Tagged Associated Press, blogs, context, Context-Based Research Group, conversations, Donofrio Partners, ethnographic, ethnography, information, Internet, media, news, reports, studies, trust, Twitter, Web
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With Google, $1,300 could get your blog a national advertising campaign on TV, beginning the end of another middle man
SlateV made a television ad and distributed it through cable channels using Google TV Ads. For about $1,300, the ad (see 3:01 point): Showed 7 times on Glenn Beck episodes Ran 54 times on four cable networks Picked up 1.3 … Continue reading
Posted in Newsroomnext, advertising
Tagged advertising, blogs, cable networks, Google, Google TV Ads, Internet, journalism, Marketing, media, network, television, TV, Video, Web, YouTube
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5 steps to get your blog entries on Twitter, Facebook and Google Buzz all at once, using only your WordPress blog
Everyone knows that Twitter, Facebook and Google Buzz are powerful ways to direct people’s attention toward lovely artifacts of interestingness on the Web. Yet what person of Internetly grace has the time to update all three along with his or … Continue reading
Posted in How to
Tagged blogging, blogs, Buzz, Buzz Can Tweet, Facebook, Gmail, Google Buzz, hacks, network, plugins, publicize, publishing, social media, Status Updater, tricks, Twitter, update, updates, updating, wall, Wordbook, WordPress
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Link: Future corporate marketing budget: swag bag
Honey, Don’t Bother Mommy. I’m Too Busy With My Blog and Building My Brand. – NYTimes.com “‘The brands know they need a blogger,’ said Ciaran Blumenfeld, the publisher of momfluential.net. ‘The bloggers know they need a brand.’”