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Great analysis of the challenges of micropayments as an online news business
Robert G. Picard: The transaction cost problem of newspaper micropayments
Summary: No deed goes unpunished.
Some points:
Each article (or content item) has a different economic value, but the cost of a sale remains significant per article.
So, in a collective, more profitable content will need to subsidize less profitable content.
Pre-paid accounts for customers would be the most efficient [...]
Also posted in Newsroomnext | Tagged information warfare, media, micropayments, news, News Business | Leave a comment
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